Project Overview:
Alpha Nouveau took the lead in running marketing initiatives for celebrity client Ashley Benson’s beauty brand, Ash by Ashley Benson, overseeing content strategy, social media, email marketing, and paid media, contributing to tremendous global growth.
Our Role:
Content Strategy
Email Marketing
Paid Media
Content Strategy and Social Media Oversight:
Alpha Nouveau managed a comprehensive content strategy and oversaw social media activities, ensuring a cohesive brand message and increased visibility for Ash by Ashley Benson.
Email Marketing Expertise:
Implementation and optimization of email marketing flows played a crucial role in fostering customer engagement and building a loyal customer base for the beauty brand.
Paid Media Campaigns
Strategically executed paid media campaigns on platforms like Meta and Google, contributing to increased brand visibility, website traffic, and global sales for Ash by Ashley Benson.
Tremendous Global Growth:
The collaboration led to tremendous global growth for Ash by Ashley Benson, with Alpha Nouveau’s multifaceted approach contributing to increased brand recognition, online sales, and a strong presence in the beauty industry.
Results:
Alpha Nouveau’s implementation of content strategy, social media, email marketing, and paid media contributed to the tremendous global growth of Ash by Ashley Benson, establishing the brand as a major player in the online beauty market.
Check out more of our work
Our work carries a simple ethos—an unassuming commitment to translating ideas into visually pleasing and functional websites, one project at a time.